Media Blog 2: TK

  MUSIC VIDEO INTRODUCTION: This week's work requires  Media  Factsheet #69: Music Video . You'll need to log in to Google using your Greenford Google account to access this.  Read the factsheet and answer the following 10 questions: What is the purpose of a music video? The purpose of a music video is to sell products, the most obvious of which is the song featured in the video. However, other connected products are also marketed by a music video.  How has the digital age changed the production and distribution of music videos? The development of new media technologies, however, made music videos and the songs that accompanied them more widely accessible at all times. A video could be uploaded to a video hosting website like YouTube and viewed on a mobile phone or an iTouch device, giving viewers the freedom to watch the video and listen to the song whenever and wherever they pleased. Which three major record labels are behind VEVO? What is VEVO and why was it created? In Amer

  TV: FINAL INDEX: INTRODUCTION TO TV DRAMA CAPITAL CASE STUDY FILM INDUSTRY LR TV CAPITAL MARXISM AND HEGEMONY DEUSTCHLAND 83 CASE STUDY POSTMODERISM AND DEUSTCHLAND 83 INDUSTRY CONTEXT

  POSTMODERNISM AND DEUTSCHLAND 83: Media Magazine -  A Postmodern Reimagining of the Past Media Magazine 73 has a feature exploring Deutschland 83 as a postmodern media product. Read ‘Deutschland 83 - A Postmodern Reimagining of the Past’ in MM73  (p18). You'll  find our Media Magazine archive here  - remember you'll need your Greenford Google login to access. Answer the following questions: What were the classic media representations of the Cold War? The traditional media portrayals of Germany during the Cold War frequently adhered to a binary 'good vs. evil' paradigm. A number of spy-themed films and media works have been inspired by the Cold War, the period of hostility and tension between the Soviet Union and the West from 1945 to 1990. Through codes and conventions, these texts frequently portray the East and West as binary opposites. The communist East is depicted as being stark and grey, devoid of billboards, culture, or entertainment, and with severe restrictio

INDUSTRY CONTEXT: Independent: British viewers can't get enough of foreign-language dramas Read this   Independent feature on foreign-language dramas . If the website is blocked or forcing you to register   you can access the text of the article here . It features an in-depth interview with Walter Iuzzolino who curates Channel 4's Walter Presents programming. Answer the questions below: What does the article suggest regarding the traditional audience for foreign-language subtitled media? If you had mentioned to a coworker fifteen years ago that you had spent your Saturday night engrossed in a subtitled European drama, you would have been subtly called pretentious, dull, and perhaps even a little odd. Foreign-language dramas are now completely mainstream, not just on-trend.  What does Walter Iuzzolino suggest is the key appeal of his 'Walter Presents' shows? "Truthfully, I think it's simply down to the material," says Iuzzolino. "What filtered in befor